AI Marketing Audit
Our AI marketing audit is a focused diagnostic: where AI genuinely helps your marketing, where it's currently being misused or underused, and a clear 30/60/90-day implementation plan you can act on with or without us.
What’s Included
How We Actually Do This
Exact audit scope and maturity dimensions
We assess four dimensions: AI visibility (are you currently discoverable in AI-generated answers?), workflow maturity (where is manual repetitive work that automation could genuinely help?), data readiness (is your data clean enough to support AI-assisted analytics?), and risk (is AI already being used somewhere in your marketing in a way that creates brand, legal, or quality risk you're not tracking?).
The scoring model
Each area gets scored across four factors: current state, risk level, opportunity size, and implementation effort. This produces a prioritised list rather than a flat inventory — so you know what to fix first because it's both high-opportunity and low-effort, versus what to defer because the effort doesn't yet justify the payoff.
What the 30/60/90-day roadmap actually contains
Day 30: highest-priority fixes with clear ownership and no dependency on new tooling. Day 60: implementation of the first automation or AI-search workstream identified in the audit. Day 90: a checkpoint to measure what's actually working before committing further budget — the roadmap is designed to be actionable by your own team, not to lock you into an engagement.
Why we audit before recommending anything
Selling AEO, automation, or analytics work without first establishing where you actually stand is how agencies oversell services you don't need yet. The audit exists specifically to prevent that — you get an honest picture of your current AI maturity first, and any further engagement is scoped against real findings, not a standard package pitched to everyone regardless of fit.
How It Works
Discovery call + access to relevant systems
Audit and analysis (typically 1–2 weeks)
Written report + walkthrough call
Best For
Marketing teams unsure where to start with AI, or worried they're already using it in ways that create risk.
Not a Fit If
Teams that already have a clear, working AI strategy — you don't need a baseline audit.
FAQs
What is an AI marketing audit?
A structured diagnostic covering AI search visibility, workflow automation opportunities, data readiness, and current AI-use risk — delivered as a written report with a prioritised 30/60/90-day plan.
What does an AI readiness assessment include?
A scored review of your data quality, current AI usage (if any), automation opportunities, and AI search/answer-engine visibility — with each finding rated by risk, opportunity, and effort to implement.
How much does an AI marketing audit cost?
It's a fixed-price, scoped engagement — priced upfront based on the number of systems and channels involved, not billed hourly or bundled invisibly into a larger retainer.
How long does an AI audit take?
Typically 1–2 weeks from discovery call to the final written report and walkthrough, depending on how quickly we get access to the relevant systems and data.